Privacy Policy

    Pioneer Privacy Policy GDPR & Cookie policy

    Pioneer is a company registered in England and Wales (hereinafter referred to as “we”, “our” or “us”.

    This privacy policy sets out how Pioneer uses and protects any information that you give us when you use the website Pioneer or telephone orders.

    We are committed to ensuring that your privacy is protected.  Should we ask you to provide certain information by which you can be identified when using this website, and then you can be assured that it will only be used in accordance with this privacy statement.

    Pioneer Leisure may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 25/05/2018 in compliance with General Data Protection Regulation (GDPR).



    Maintaining the security of your data is of paramount importance to us and we are committed to respecting and adhering to your privacy rights.

    This notice provides you with information about:

    How we use your data

    What personal data we collect

    Who we share your data with

    How we ensure your privacy is maintained

    Your rights relating to your personal data

    Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.


    What we collect

    When processing your order via the above mentioned website we will need to obtain the following personal information:

    Name and address

    Email address

    Telephone number


    What we do with the information we gather

    Your personal information (as outlined above) will need to be used for deliveries with couriers, suppliers and Royal Mail postage.

    We keep secure records of your personal details which enables us to contact you, for example, in the event of product recall or warranty work, or for any other reason relating to your order.

    When orders are placed via telephone, we will need to take your credit or debit card details. Your details will be processed via Barclays Bank Plc Secure Payment Portal.  These orders are processed immediately and any information containing bank details are shredded immediately thereafter.  If an instance arises whereby the order cannot be immediately processed, your details will be locked in a secure filing cabinet until we can make contact with you.

    All our computers and websites are:

    Connected to a secure encrypted server

    Password protected

    PCI Compliant



    We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

    All information you provide to us is stored on our secure server. For registered users, where we have given you (or where you have chosen) a password which enables you to complete financial transactions via our website, you are responsible for keeping this password confidential. We strongly advise you not to share a password with anyone.


    Links to other websites

    Our website may contain links to other websites of interest, for example, you may wish to view an assembly video via a YouTube link on our website. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites. Such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement relating to the website in question.


    Controlling your personal information

    We will not sell, distribute or lease your personal information to third parties for marketing purposes.  We do not use opt in tick boxes for any marketing purposes.

    You may request details of personal information which we hold about you under the General Data Protection Regulation (GDPR).  If you would like a copy of the information held on you please write to Pioneer Leisure, 46 Westhaven Estate, Cosheston, Pembrokeshire SA72 4UL

    If you believe that any information we are holding about you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly amend any information found to be incorrect.


    Lawful Basis for Processing your personal data

    We will only ask you for the necessary personal information required for us to fulfil your purchase of goods.

    All other personal data is processed for our legitimate interests and to comply with our legal obligations.

    You have the right to withdraw your consent at any time.


    Our legitimate interests

    The normal legal basis for processing customer data, is that it is necessary for our legitimate interests including:-

    selling and supplying goods and services to our customers;

    protecting customers, employees and other individuals and maintaining their safety, health and welfare;

    handling customer contacts, queries, complaints or disputes;

    managing insurance and warrantee claims by customers;

    protecting us and our employees and customers, by taking appropriate legal action against third parties who have committed criminal acts or are in breach of legal obligations to us;

    effectively handling any legal claims or regulatory enforcement actions taken against us; and fulfilling our duties to our customers


    Your Rights

    At any point while we are in possession of or processing your personal data, you have the following rights:

    Right of access – you have the right to request a copy of the information that we hold about you.

    Right of rectification – you have a right to correct data that we hold about you that is inaccurate or incomplete.

    Right to be forgotten – you can ask for the data we hold about you to be erased from our records.

    Right to restriction of processing – where certain conditions apply to have a right to restrict the processing.

    Right of portability – you have the right to have the data we hold about you transferred to another organisation.

    Right to judicial review: in the event that we refuse your request under rights of access, we will provide you with a reason as to why. You have the right to complain as outlined below in the “Contact” section

    All of the above requests will be forwarded on should there be a third party involved in the processing of your personal data.

    You can also exercise the right at any time by contacting us at Pioneer by any of the means outlined in the Contact Us section.


    Changes to our Privacy Notice

    Any changes we may make to our privacy notice in the future will be posted on this page



    A cookie is a small file which asks permission to be placed on your computer’s hard drive.  If you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site.  Cookies allow web applications to respond to you as an individual.  The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

    We use traffic log cookies to identify which pages are being used.  This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

    Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

    You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.


    Contact Us

    If you have any questions about how we use your personal data that are not answered here, or if you want to exercise your rights regarding your personal data, please contact us using any of the following:


    In writing:  Pioneer Leisure UK Ltd, 46 Westhaven Estate, Cosheston, Pembroke Dock, Pembrokeshire, SA72 4UL

    If you think you have been the subject of a data protection breach by us, you have the right to make a complaint at any time to the Information Commissioner’s Office (  We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.